Companies and Challenges
The Capstone Project is suitable for working with challenging integrative projects (requiring a general management perspective) that are global in nature.
Some of the challenges tackled in previous years have included designing a product launch, a new market entrance and a social media strategy, and assessing the succession plan of a family business.
In the first stage, an IESE faculty member will help you define the challenge. In the next stage, the company will make a presentation of the company and its challenge to four teams of MBA students.
Finally, when the students complete their work, the company executives will attend a presentation of the challenge by the students.
Benefits for Companies
Every year, the IESE Full-Time MBA attracts 350 students of more than 60 nationalities with diverse functional and industry backgrounds and over 1,500 years in accumulated working experience.
The unique source of fresh ideas generated by the group after four weeks of research, reflection and hard work provides a contribution no company should ignore.