Building and Scaling Your Corporate Venturing Strategy in an SME
Building and Scaling Your Corporate Venturing Strategy in an SME
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January 31, 2024. 16:00 - 17:00 (CET)

One way that companies spur innovation is by working with startups—through mechanisms such as corporate accelerators, venture builders, and venture clients. Since 2016 the number of these collaborations has nearly quadrupled.

Yet the success rate of these initiatives is low. Research we conducted with chief innovation officers in the United States, Asia, and Europe, shows that around three-quarters of corporate innovation initiatives fail to deliver the desired results.

How small and medium-sized businesses (SMEs) can better build and scale this route to innovate with startups? This webinar will shed light on:

  •     How can companies better build their corporate venturing strategy
  •     Once built, how can they scale the impact of these corporate venturing mechanisms
  •     Some examples of what companies are currently doing in this field

The webinar will be led by Mª Julia Prats, Professor of Entrepreneurship at IESE Business School. Prof. Prats’s primary area of interest is the entrepreneurial process, which includes the identification, evaluation and implementation of opportunities in any context. Central to this work is developing strategies and systems that help established firms achieve profitable growth. Her second work stream focuses on understanding the key factors in building and managing professional service firms. Over the years she has had the opportunity to develop both areas of interest through teaching, research projects and consulting work.

Wednesday, January 31, 2024
4:00 p.m. - 5:00 p.m.


The session will be in English and organized as part of the private-public consortium DIH4CAT, in which IESE partners with ACCIÓ, CTTI, EUT, CVC-CERCA, I2CAT, UPC, BSC, ICFO, LEITAT, FOMENT, and PIMEC. DIH4CAT is a project funded by the European Union Digital Europe Programme under Grant Agreement Nº101083736


Project partners 

Note: ACCIÓ and IESE Business School are organizing this event within the DIH4CAT project. DIH4CAT is a public-private consortium promoted by the Department of Business and Labor through ACCIÓ, Department of the Vice-Presidency and Digital and Territorial Policies, Foment del Treball, PIMEC, Eurecat, CVC, ICFO, i2CAT, Leitat, the Universitat Politècnica de Catalunya (UPC), the Barcelona Supercomputing Center (BSC), and IESE Business School. The user is informed that the registration and personal data collected within the framework of the initiative may be used or communicated to the DIH4CAT consortium partners only, who are committed to the appropriate guarantees with respect to regulatory requirements in line with their Privacy Notice and in accordance with the applicable regulations. Please find further information by following the Privacy Policy link. For any questions, please send an email to